From Science to Application

Are you interested in:

1. Revalue your brand from a nutritional point of view

2. With ingredients with a solid scientific dossier

3. With a competitive cost in use

4. That allows the final consumer to feel and measure the benefit so that he becomes a loyal consumer and promoter of the brand

Market product benchmark

Of all hypertensives

65% have dyslipidemia
16% are type 2 diabetics
35% are overweight/obese

Of all dyslipidemic people

48% are hipertensive
14% are type 2 diabetics
33% are overweight/obese

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Of all overweight/obese people

50% are hypertensive
28% have dyslipidemia
19% are type 2 diabetics

Of all type 2 diabetics

60% are hypertensive
71% are overweight/obese
60% have dyslipidemia (physician):
70% are borderline or high-risk LDL
65% are borderline or high-risk TG
60% are on Iipid-lowering therapy

70% have a family history of CVD

Benchmark products in the market have these characteristics

Source of fiber:

A claim that a food is a source of fiber, and any claim likely to have the same meaning for the con- sumer, may only be made where the product contains at least 3 g of fiber per 100 g or at least 1.5 g of fiber per 100 kcal.

Minimum 3 g

High fiber:

A claim that a food is high in fiber, and any claim likely to have the same meaning for the consumer, may only be made where the product contains at least 6 g of fiber per 100 g or at least 3 g of fiber per 100 kcal.

Minimum 6 g

Fiber to help facilitate intestinal transit

Dietary fiber in the human diet:

Recommended daily intake (RDI)*:

Adults: 25-30 g/day

Children: age + 5 g/day

Children calculate their daily intake of fiber by taking their age (expressed in grams) and adding 5 g.

*WHO and FAO recommend wholegrain, cereals, fruits, and vegetables as the preferred source of fiber for >25g/d of total dietary fiber.

Recommended daily intake by type of fiber:

Benchmark products in the market have these characteristics

Muscle strength/tone

High-quality proteins that help to increase and maintain muscle mass, with magnesium that contributes to the normal functioning of muscles.

Vitality:

Iron and vitamins B2, B6, and B12,
which help reduce tiredness and fatigue.

Pantothenic acid and niacin that contribute to normal energy metabolism.

Intestinal transit

With fiber that helps facilitate intestinal transit.

How fibers are being used in the market today

Sugar reduction with fiber replacement in food applications.

Fiber claims are some of the few healthy claims widely approved by EFSA, and consumers understand the healthy effect of dietary fibers.

Nutrition claims under Regulation (EC) 1924/2006 approved for source of fibers:

“Source of Fiber” claim at least 3g of fiber/100 g
“High Fiber” claim at least 6 g of fiber/100 g

We can play in these market segments/products as well as:

Holistic well-being

Healthy aging

Sport nutrition

Food supplements

Specialized nutrition

Bakery manufacturers signing agreements with health associations and supporting collaborations with national programs for healthier lifestyles.

Chocolate manufacturers.
Cocoa-Carob Bioactives, powerfull combination for welbeing improvement

Global cereal companies (Kellogg’s & Nestlé) looking to improve their breakfast cereals and bars through added functionality and better health benefits while not compromising on taste and texture.

Ingredient Portfolio

Our portfolio spans clinically validated ingredients and application ready systems, designed to deliver measurable metabolic benefits across multiple categories.

At its core are LVLD® and Caromatrix®, two scientifically proven ingredients targeting blood glucose regulation, weight management and overall metabolic health.

Building on this foundation, NOW® ingredient system translates these benefits into scalable food and beverage applications, enabling functional nutrition in everyday products.

From raw material to finished application, we control the full value chain, ensuring consistency, efficacy and flexibility across supplements, FSMP, medical foods and food and beverage.

All solutions are grounded in deep scientific and technological expertise and developed to balance performance, scalability and cost efficiency.

NOW® – How to use balance recommendations

Ideal to complete breakfast, a meal, and even to take between meals.

Add a recommended serving/intake, once or twice daily.

Add between 4 g and 8 g of NOW® to the final matrix chosen, depending on whether we are going to recommend a daily intake of one or two doses.

1 shot (like the one in the ﬁgure above), whose content will depend on whether it is recommended once or twice a day, liquid and spoon yogurt, ice cream, juice-based drinks, cereal bar, and dietary supplement formats such as sticks or jelly gums.